| If you want to make big money on the web, you need | | | | way to developing your product. |
| to have your own product. A lot of people would like | | | | Conduct An Interview |
| to have their own product, but they lack either, the | | | | You would like to write your own ebook, but you don't |
| expertise and/or have no idea how or where to begin. | | | | have the expertise to educate your reader. This is a |
| Before you even think about creating a product, you | | | | problem that many people face. If you don't have the |
| need to research and make sure there is a market. | | | | expertise for your ebook than find someone who |
| You need to identify your market and find out exactly | | | | does and conduct an interview with them. It's that |
| what they want for a product. | | | | easy! |
| When it comes time to decide on a product to | | | | You might be able to find an expert in your particular |
| develop, you need to realize that the niche your | | | | field that might participate in your interview for free, |
| researching is something that people want and not | | | | because it would be more exposure for them. On the |
| need. People are more apt to purchase something | | | | other hand, a real expert knows their expertise is |
| they want over something they need. | | | | valuable and will charge you a consultation fee for |
| Why? | | | | participating in the interview. |
| People on the web are impulsive shoppers, they make | | | | Ghost Writers |
| decisions based on emotions. When they see | | | | If you are the type of person that doesn't think they |
| something they want, they buy it based on their | | | | can write, let alone write their own ebook. Well, that's |
| impulse and desire to have it. Any purchase based on | | | | where you can hire ghost writers. There are literally |
| emotions is an impulse purchase and emotion is what | | | | thousands of writers out there that are hungry to write |
| sells! | | | | for you. Ghost writers will write your ebook for next to |
| Develop The Product Yourself | | | | nothing. |
| Today, the two hottest and outrageously profitable | | | | You can find thousands of ghost writers by going to |
| products on the web are, software and informational | | | | the Search Engines and searching for the keywords |
| products, such as ebooks. If you want to build a solid | | | | "ghost writers". With ghost writers no one will even |
| reputation on the web, then having your own product is | | | | know that you have hired a ghost writer, with the |
| the best way to go. When most people develop their | | | | exception of you and the ghost writer. I wish that I |
| own product, they tend to favor an ebook over | | | | could recommend one for you, but I don't use ghost |
| software. | | | | writers, so I can't. |
| Why? | | | | Freelancers |
| A couple of reasons, one is, ebooks are a lot easier to | | | | If you have ever wanted to develop your own |
| develop, then software. Another reason why ebooks | | | | software at a reasonable price, then freelancers might |
| are so popular is, because they cost next to nothing to | | | | be the way to go. A freelancer is a professional |
| start up and maintain. The profit margin of an ebook is | | | | independent contractor that you can hire to develop |
| extremely high, compared to software, anywhere up | | | | your software, or just about anything else you can |
| to 95% is profit. | | | | imagine. |
| On the other hand, with software your profit margin is | | | | The best place to find freelancers are at network |
| not nearly as high as an ebook. Unless you know how | | | | giants, like Elance and eMoonlighter. Elance is my |
| to develop your own software, developing costs will | | | | personal favorite. Just to give you an idea, Elance |
| be at a minimal. You probably don't know how to | | | | alone has tens of thousands of freelancers waiting for |
| develop software, so the chances of having to hire a | | | | your job. |
| software developer is high, and can be very costly | | | | Let me give you a quick rundown of how it works |
| too. | | | | within these networks. It works just as though you |
| Moreover, it takes time to write and publish your own | | | | were selling an item on eBay. The first thing you do is |
| ebook. You need to write, go through the lengthy | | | | post your job, giving a detailed profile of the project. |
| editing process, and publish it. I am not trying to | | | | Then, you will select a certain amount of time for the |
| discourage you, it takes time and dedication to write | | | | professionals in that field to place their bid on your |
| your own ebook. When it's all said and done, the end | | | | project. |
| result is well worth it, because your are gaining the | | | | These are some of the popular methods that people |
| name recognition. | | | | use to create their own products. Just make sure you |
| If you can't write, or don't have the expertise to | | | | do your research before you think about developing a |
| develop your own product, no problem. I will give you a | | | | product. You don't want to develop a product that no |
| few other alternative solutions to help you on your | | | | one wants, you will not be happy with your results. |