Q&A for Writers, Editors and Publishers - Thoughts from Your Peers on Life and Work, Part One

>I love state [of the] art commission/council websites.
They are chocked full of new announcements,
Part Onecompetitions, grants, as well as instructional ideas and
Answers to questions about the writing life —meetings for writers and artists. These groups are
and work - from your peers — almost entirelyunderutilized in my opinion.”
unedited but for formatting and [corrections].Teresa Acosta, editor & publisher, The Romance
Yes, editors commit errors too, especially whenRag —
communicating via the quick and dirty method we“Writer's Market Online; About Romance, Gila.”
lovingly call e-mailQuestion # Three - What style manuals do you use
Question # One — Editors, how do you findand recommend and why?
writers?Tiffany Owens -
Tudor Hampton, associate editor, McGraw-Hill’s“I've only used AP style in my various positions --
Engineering News-Record -seems the most easily accessible and widely used of
“Strange as it may sound, it is very difficult for us toall.”
find freelancers who clearly understand what readersJenny Kasza —
are looking for in a publication. For us, it is important to“I consult with my AP Stylebook.”
find writers who understand the difference betweenDana Cassell —
writing news-driven rather than marketing-driven copy.“I prefer the AP Stylebook because it is easier to
Our publication is a 129-year-old, weekly tradeuse. I also frequentlyrefer to "One Word, Two Words,
magazine with a paid circulation, a rarity, and manyHyphenated?" By Mary Louise Gilman.”
freelancers are accustomed to writing for "controlled"Page Five
circulation trade publications, which typically have aTudor Hampton —
more relaxed editorial ethic and generally serve“Regarding style, we should let the academics
advertisers more than readers.debate the rules. In theprofessional world, good style is
Page Onesomething not found in any manual, although every
That said, we look to find quality news-savvy stringerswriter should own a worn-out copy of Strunk and
who are not heavily involved with competitiveWhite's The Elements of Style.
publications. The challenge herein lies in a freelancer'sMechanically speaking, writers should be familiar with all
ability and quickness to become familiar enough withmainstream styles but not get too hung up on them.
our readers, the tone of our work, and respondTelling a good story is paramount.”
accordingly.Lori Widmer -
Journalistic associations can be a good source for“AP Style Guide--absolute must for some of the
locating qualityfreelancers, but generally speaking, Ipublications I write for.
have found good people through mere luck as well asAlso, a good grammar and sentence-structure primer
trial and error.”is essential. I use the Harbrace College Handbook. It
Tiffany Owens, managing editor Corporate Logoanswers those nagging questions about where my
magazine -commas should be.
“My favorite resource for finding writers andI would recommend that every writer have a working
freelancers are personal recommendations, whether itknowledge (or the appropriate manual sitting on his/her
be someone I've worked with in the past and know todesk) of both AP and Chicago styles.
be a strong contributor, or referrals from industryDepending on the industry you write for, you should
peers whose work I respect.”also have the APA style or the AMA style down pat,
Dana Cassell, editor, Cassell Network —as well. I don't, but that's next on my list.”
“Because we have our own Network of Writers ( ITeresa Acosta —
would go there first to find a writer -- either by posting“Chicago Manual of Style; The Elements of Style
a notice on the Member Bulletin Board, or doing a(Strunk and White); The Elements of Editing (Arthur
search of our Writer Data Bank, or looking in our GuidePlotnik).”
to CNW Writers.Page Six
If none of these located a writer or editor who couldQuestion # Four - How do you deal with the stress of
do exactly what I needed, then I would likely do ayour kind of work in particular?
search on Google for the subject or skill (copywriter,Jenny Kasza —
brochures, direct mail, ghostwriter) and something like“How do I deal with stress? Editing can be stressful,
"freelance writer" -- searching for those writers whoas there is always a deadline. To alleviate stress, I try
have their own websites.to take a lunch break where I just sit in the car, read a
In the past, I posted jobs to the better-known generalbook, or get out and walk.”
and larger writer-specific job sites, but received tooDana Cassell —
many responses, most of which were not at all what I“I think the stress of impending deadlines stimulates
was looking for. So I've learned to more tightly targetboth the creative side of the brain and the drive to get
and control my searches for freelancers.”at it. Without the stress of thosedeadlines, I don't think
Page Twowe would get nearly as much accomplished, so it's not
Jenny Kasza, editor, NASPA Technical Support -necessarily a bad thing.”
“In general they are IT magazines and sometimesLori Widmer -
the Internet. I find great writers by attending shows and“By being in constant motion. If I'm idle, then I notice
conferences and asking people to write.the stress.
Sometimes, writers just find me via the Web or theyOddly, if I'm busy, it calms me down. I finish one project
were a previous member of NaSPA and now want towhile farming out for two or three others. I keep in
get involved with it again by writing.contact with my contacts in my part of the industry.
Our sales staff also points me to people who may beFor instance, yesterday a fellow freelancer let me
able to write, as they talk with people in the IT industry,know that a former boss of mine had offered her a
too.”story she's not able to do. I sent him a quick email
Anonymous —"Hey, how are you--need anything?" and scored an
“My situation is unique to associations: our audienceeasy assignment.
and our contributors are mostly members. I use veryIt's putting your name (and sometimes your face) in
few freelancers.front of potential customers that keeps the "happy
Freelancers contact me from time to time, and,stress" going and wards off the "bad stress".”
depending on how they present themselves and howPage Seven
qualified they look, I may follow up. But most of myC. Hope Clark -
articles come directly or indirectly from our members.“I control my schedule. I rarely get stressed in relation
I'm a publications staff of one--I do all the planning andto my work because I love it so much.
production myself. I do use an outside proofing serviceThe biggest stress I face is when I can't deliver a
called Editorial Services based in Washington DC.product (i.e., newsletter) to my membership on time.
I keep my job because it suits my needs and providesThat's happened only twice in 3 1/2 years with a
me with security--I'm confident they would have troubleweekly newsletter. Other than that, my stress is
finding someone else who could do this or who wouldlimited.”
want to! (I work very hard.)”Teresa Acosta —
Dennis Bridges, publisher/editor ComputerBits magazine“Take short breaks, preferably outside and try to
stretch and drink water every hour.”
Page ThreeQuestion # Five - What are your favorite time
“I get the majority of articles via an email with thesavers?
editorial calendar to authors who have previouslyTudor Hampton —
written for Computer Bits. New authors find us either“"Just Ask" is my mantra. If you have a question and
via word of mouth or on the Internet and contact medon't know the answer, reliable resources are more
with their proposals.”likely to help you before you can do it on your own.
Question # Two — What are your favorite lifeTechnology can waste a lot of time, too. In my
and work resources?experience, it's faster, not but easier, to make a phone
Lori Widmer, freelance editor, writer and former editorcall than to write an email. And without question, people
of Risk & Insurance magazine -are more important than the Internet.”
“Getaways--This one's weird. I like to go to Ontario,Jenny Kasza —
to my parents' fishing camp, and sit by the river with“Don't be afraid to delegate to people. When people
my journal or just sit and read a book.ask if you need help with anything, say yes, and give
Oh, and I fish. Nothing soothes the nerves and bringsthem a project to do.”
you back down into the earth better than connectingPage Eight
with it on a personal level. Of course, that's onlyLori Widmer -
because I like to catch bass and would use any“Email! My gawd, it's changed my life. Folks who
excuse to fish.would normally avoid the phone usually respond much
Communities--I like participating in either email writingfaster to an email (if they're going to respond at all, that
groups or local ones, though I've not had much timeis).
until now for either. I also plan to join the Chamber ofAlso, I've made templates of my own personal invoice
Commerce and schmooze that way.so I only need to pop in the info and not reinvent the
“Books--The Well-Fed Writer, Harbrace Collegewheel each time I send out my invoices.
Handbook, AP Style Guide, The Synonym FinderI'm also a list-maker. I have my Outlook calendar
(better than Roget's Thesaurus, I think).littered with notes telling me what I should work on for
Web sites--About.com's freelance [writer] group,that day if I want to remain on schedule.”
creativemoonlighter.com, mediabistro.com, (do we seeDana Cassell -
a pattern here?), Salon.com, NYTimes.com,“I have several utility software programs that save
prnmedia.com, businesswire.com, writerswrite.com”time with copying,pasting in frequently used text and
C. Hope Clark, editor, FundsforWriters —passwords, filing, remembering, and backing up -- such
Page Fouras ClipMate, TypeItIn, Second Copy -- all of which I
“Mine is a constant effort at seeking new sources.would not like to be without.”
I have few I rely on all the time since I like to keep myC. Hope Clark -
work fresh and innovative. I believe in professional lists“Skipping house work, skipping cooking dinner, and
online from which I glean a massive amount ofnever watching television. My work is from home, and
information. It's like tapping into experts via a dailythat's where I gather my free time.
digest mode.