| 21. Create a software program and give it away for | | | | think about offline marketing you know it is costly. |
| free. | | | | Television, radio and newspaper represent expensive |
| We often see many successful marketers are using | | | | ways to advertise. But we see a trend that a lot of |
| this technique to increase the interest of the people | | | | people spending more time on social networking. Social |
| who visit their landing pages. Your potential customers | | | | Networks, like Myspace and Facebook are a great |
| will appreciate this and most likely you will get a new | | | | way to get your ideas and products in front of a lot of |
| subscriber. It is important to ensure that your gift | | | | eyeballs. Most of these places allow you to make a |
| makes a certain value. But now you begin to ask | | | | "profile" that people will notice. Inside that profile, you |
| yourself, but I have not developed any program to give | | | | can direct your traffic to either your major sites or |
| away. I have neither knowledge or any capacity to | | | | straight to your products. |
| create it. What should I do? The answer is that many | | | | 26. Submit a viral video to Promotion on video is more |
| Internet marketers neither has any product at hand. | | | | and more used today to attract more interest. Often |
| Ok, so how can they achieve this then? In fact, there | | | | you see marketers or other people that want extra |
| are a number of freelance developers out there that | | | | attention for their products, services or projects will |
| can do the job of developing this for you. You can go | | | | have one or several reviews on YouTube. This trend |
| to a Web site like and post a project. You will then | | | | has almost exploded in the past year and it is |
| start a dialogue with a number of people that will offer | | | | regarded as a must to have a video on the web |
| you their services. After a few rounds back and forth, | | | | today. There are, admittedly, thousands of them and |
| you will probably find the right person for the job | | | | there is so much competition to get attention. In any |
| development. Projects of this kind are also often | | | | case, if you put a lot of effort on this and do it right this |
| attractive when it comes to price. Next question: Ok, I | | | | is a great way to promote yourself and your business. |
| will pay for a product that I am going to give away for | | | | 27. Conduct and publish surveys to your website. |
| free, but I want to earn money on my online business. | | | | This is also a technique you can use. If you do this right |
| So is this the right way to go? A reasonable question | | | | you can collect important data about people that could |
| to ask, but the issue here is that you are likely to get | | | | be interested in your business. A lot of them like to |
| many subscribers to your list by using this technique. | | | | participate in surveys. You should also have a solid |
| As your list grow, you will get a base of potential | | | | plan to make these participants as subscribers to your |
| customers. Then you can start to build up a long-term | | | | newsletter but that's an another story. Anyway, you |
| relationship with them and sell them your own | | | | will have a solid foundation to make a target plan to |
| products. You can also sell them products that you get | | | | promote different products and services to different |
| commission for as an affiliate. And finally: Your product | | | | groups. |
| don't have to be some kind of software. You can also | | | | 28. Find joint venture partners that will send you traffic. |
| create e-books or web-based services. It's all up to | | | | To have a joint venture partner could be essential for |
| you. | | | | big traffic to your business sites. It is important that you |
| 22. Buy a domain name related to your niche that is | | | | have a solid business before someone want to be a |
| already receiving traffic and forward it to your site. | | | | JV with you. Successful marketers always looking for |
| This depends of course of your budget, but it is very | | | | partners they can have a deal with. They have a big |
| useful to do. A site that is highly ranked and getting a | | | | list that you can promote to and they probably accept |
| lot of traffic is valuable. If that site give value for the | | | | your inquiry if you also have a solid business. They |
| user, and it should since they visit it, you also should put | | | | want to promote and direct their own products |
| a lot of effort in giving your site the exact same value. | | | | through you. This is a good way to double the traffic |
| If you do that, the visitors will probably accept your site. | | | | to the business sites for both of you. |
| 23. Pass out business cards with your domain on them | | | | 29. Start your own newsletter or ezine. |
| everywhere you go. | | | | Starting an own newsletter is a technique all serious |
| In the old days before we have the opportunity to | | | | marketers use today. Today it's critical for your |
| have our business online, we remember this technique | | | | business to develop relationships and to keep in |
| and business people still use it with success. Giving | | | | contact with your clients or members within your niche. |
| away your business card often give your business | | | | You should put a lot of effort on build up your credibility |
| response. You probably have a more larger network | | | | in your marketplace. If you do this correct, you will drive |
| of contacts than you think. Sit down and make a list | | | | targeted leads to your business. The chances are high |
| and you will be surprised. Also include people you have | | | | that many of these will become your customers and |
| spoken to only once. And don't forget to include all | | | | some of them can be valuable to you for many years |
| your important contact information like e-mail, web | | | | to come. |
| adressess, phone and so. | | | | 30. Use a autoresponder or email campaign to keep |
| 24. Start an affiliate program and let your affiliates | | | | people coming back to your site. |
| send you visitors. | | | | With a autoresponder you can build campaigns and |
| If you have your own product, and you should, you can | | | | set up a series of e-mail to your subscribers. You can |
| start your own affiliate program. With this you will have | | | | do this process in one session and set the system to |
| an army of people who's working to send you visitors. | | | | deliver it on the intervals of your choice. You can even |
| Treat your affiliates kindly and give them a fair | | | | deliver it on daily basis, but be careful of forcing your |
| commission. You should also give them pre-written | | | | mails on anyone. Maybe the best solution in your case |
| e-mails and other tools to make it easy for them to | | | | is two or three a week.? Or maybe four within the |
| promote your products. If you do that they will put a lot | | | | month? Once a month is not recommended because |
| of effort to send more potential customers to your | | | | the subscribers can lose interest. You should make a |
| site. | | | | solid plan for this in advance because it is important |
| 25. Start a page on social bookmarking sites such as | | | | that you're structured when you set it up. If you give |
| A huge amount of people spend more and more time | | | | them good, valuable content and treat them well they |
| on the internet today and it's increase every day. If you | | | | will stay on your list for a very long time. |