4 Tips for Becoming a Successful Freelance Web Designer

In this article, I am going to talk about some of thethe client will be able to see. I think that in the first few
things that I have learned through experience aredays and weeks, a client needs the reassurance of
necessary and beneficial to becoming a successfulbeing able to actually see that something is happening
freelance web designer. Let's face it - as a freelancer,and that work is taking place. Once I have the basic
you wear multiple hats on any given day! A lot ofsite set up, then it's OK to work on things in the
people count on you and there are a lot of differentbackground, things that the client won't necessarily be
things that you must do and do well. Personally, I loveable to see - search engine optimization, programming,
freelance web design, but I understand that it's not foretc. This leads to our next point, which is -
everyone. This post is for any web designers who arecommunication.
considering taking the freelance route or who haveCommunicate
maybe already started down that road and would likeCommunication with your client is absolutely essential.
some good, practical advice on what it takes and howYou don't want to be a nuisance (obviously!) but clients
it can be done. Let's get started!will really appreciate being kept in the loop. People will
Organizefeel more confident about you and about the project
The value of being organized when it comes towhen you are in touch with them regularly and explain
freelancing cannot be underestimated. From your(briefly) what you are doing and what has been
emails, to your contracts, to your bank accounts,accomplished. It can also save you time in the long run
keeping things organized is worth every minute it takeswhen you and the client are communicating about the
you to do it - even if and especially if it takes youproject as you go along (I am not saying you need to
several hours a day! The earlier you can set up aask the client for advice and for the "go ahead" for
system for doing things and filing things and start usingevery step of the way, this will most definitely NOT
it, the better.save you time! It will only give you a head ache. Trust
My Advice: I am not always the most organizedme - been there, done that, not doing it again! ).
person in the world, but I make a real effort to be soBeing available and responsive to your clients is also
when it comes to my web design business. I haveimportant - the client needs to know that they can get
folders set up both on my computer and in my filesin touch with you within a few hours if they need to.
and notebooks for different clients, different projects,My Advice: Communication is one of my strong areas,
invoices, receipts, etc., etc. I make sure to keep myand I really think that it has had a large part in being
business checkbook balanced. I have a FreshBookssuccessful as a freelance web designer. I make a
account that I use for time-tracking, invoicing, managingpoint to be available to and in touch with my clients
clients and projects, and more.regularly. I send them emails every day or every week,
Prioritizewhenever another major step has been taken in the
This is also really, really important. With any projectproject, just so they know what is going on and where
comes a myriad of different things that must be doneyou are at. And I always try to write to or call them
- from writing and signing contracts and proposals, toback within a few hours or at least within the day
designing the site, to invoices and bookkeeping. Youwhen they try to get in touch with me.
must constantly be prioritizing your time - which thingsStrategize
have to be done right now? Which things do I need toI am a planner - I love making plans and following plans!
do before I can move on to the next step? WhichI know that not everyone is that way, but I do think
things have to be done but can wait to be done till thethat you should at least try to have some sort of
end of the project?game plan when it comes to freelance design
My Advice: When it comes to designing or redesigningprojects. It will save you time, effort and head aches if
a client's site, I always try to start with something thatyou have at least a general outline for the project.